by ashley | Feb 20, 2012 | Blog, Tips & Insight
It’s a question we are faced with all the time. Often clients ask for a logo, but when they communicate their concept, they are usually envisioning an identity design. A logo is not your brand, nor is it your identity. Logo design, identity design and branding...
by ashley | Feb 13, 2012 | Blog, Tips & Insight
To understand and create your branding, it is important to know what brands are. A brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan, or design of the company who owns the idea or image....
by ashley | Feb 6, 2012 | Blog, Tips & Insight
You THINK you have a serviceable résumé. Maybe you have worked with a professional résumé writer, or at least have had someone read it over and give you feedback. But you still haven’t gotten a new job. Should you start a website, solely for job hunting, that features...
by ashley | Feb 2, 2012 | Blog, Tips & Insight
Here’s a great video about the history of branding. It really stops and makes you think about the new and interesting challenges we are facing.
by ashley | Jan 30, 2012 | Blog, Tips & Insight
It is time to abandon procrastination. Your website is your modern calling card, and without one your business could appear invalid, outdated or illegitimate. How often do you search in the online yellow pages for a particular business, only to find that they do not...
by ashley | Sep 1, 2011 | Apps We love, Tips & Insight
If you need a great system to track your paper and electronic receipts, then you should check out the Lemon app for iPhone, iPod Touch, and iPad. It syncs with all of your devices, as well as with an online account to manage your expenses in a secure, simple, and...